Built for the crowd
We calculate how many people each activity handles per hour and propose the number of stations needed to keep waiting times short, even at peak times.
Public and Large-Scale Events
Choose the type of event
Public and large-scale events
When the audience has no guest list, everything is measured in people per hour
At United Events we set up leisure areas for large-scale events: festivals, sports events and campaigns in shopping centres. Games, rides, simulators and entertainment with our own equipment, our own staff and the capacity to serve hundreds of people in a single day.
An event open to the public is organised very differently from a private one. At a company party you know how many guests there will be and when they arrive. At a festival, a popular race or a weekend in a shopping centre you do not: attendance rises and falls, there are unexpected peaks and people come and go. So what matters here is not only which activity you choose, but how many people it can handle every hour without endless queues.
We choose activities with that rhythm in mind. For a festival we propose entertainment areas and fan zones that work between concerts, with quick games and rides that anyone understands at a glance. At a sports event we look for what connects with the sport: simulators, skill and reflex games, scored challenges and sponsor activations. In a shopping centre, activities that attract families, make visits longer and can run for days or weeks.
Large-scale events also demand more on the technical side. We work outdoors and indoors, with equipment suitable for squares, grass, tarmac or shopping malls, ballast and anchoring for each surface, and clear wind and rain criteria. We prepare the paperwork that organisers, venues and authorities ask for: insurance, certificates and technical sheets with weights and power consumption.
And since there are usually brands behind these events, everything can be customised: vinyls, prizes, screens and games with the sponsor's image, so the activity also becomes a visibility tool and a way to collect leads.
- 3types of large-scale event
- 24 hreply to every proposal
- 2warehouses: Barcelona and Madrid
- 100%our own equipment and staff
Outdoors and indoors
Equipment suitable for open-air venues and shopping malls, anchored according to the surface, with clear criteria for stopping a ride when the weather requires it.
Visibility for sponsors
Games, prizes and spaces branded with the sponsor, turning the leisure area into a point of contact with the public.
How we do it
Tell us about the event
Type of event, dates, venue, expected audience and opening hours.
We propose the area
Activities, layout, hourly capacity and staff needed, within 24 hours.
We prepare the paperwork
Insurance, certificates and technical sheets for organisers, venue and authorities.
We set up and run it
Set-up before opening, our own staff during all opening hours and dismantling at closing.
Formats and ideas that work
- Fan zone with games and simulators between concerts
- Family area with inflatables and giant games at a festival
- Sports simulators and scored challenges at a popular race
- Sponsor activation with a custom game and prizes
- Skill and reflex tournament before a match
- Weekend programme for a shopping centre
- Christmas or back-to-school campaign in a shopping mall
- Prize draws and games to capture leads
Choose the type of event and we will show you what fits
Above you have the three types of large-scale event we work with, and below all the proposals together. If you already know what kind of event you are organising, go into its page to see only what makes sense for that format. If you are still planning it, tell us the dates, the venue and the expected audience and we will prepare a complete proposal.