Bvlgari bets on technology in Madrid
🥽 Bvlgari event VR 🥽 We joined Bvlgari in Madrid with a technology entertainment package, bringing in virtual reality as the standout element of the day.
1. What the Bvlgari event in Madrid was
The event held in Madrid for Bvlgari combined the luxury house's usual elegance with a modern entertainment offering, surprising guests with a technology experience inside a sophisticated setting.
2. The PS4 VR virtual reality experience
We set up a virtual reality station with PS4 VR, letting guests immerse themselves in experiences through the latest headsets, creating an interesting contrast between the brand's traditional luxury and technological innovation.
3. Why virtual reality fits luxury events
Virtual reality brings a surprise factor and a modern feel to premium brand events, generating appealing visual content for social media and giving guests an experience different from what they usually find at conventional presentations and corporate events.
Related products: Virtual Reality PlayStation